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October 14, 2004

CCP to Contribute Behavior Change Expertise to New Public Health Projects

The Johns Hopkins Bloomberg School of Public Health’s Center for Communication Programs (CCP) will lend its behavior change communication expertise to six new projects that tackle a number of public health issues, including HIV/AIDS prevention, environmental health, maternal health and child survival.

CCP and prime contractor Camp Dresser & McKee International Inc. (CDM) won a five-year, $250 million environmental health award from the U.S. Agency for International Development (USAID) that focuses on water supply and sanitation, infection control, pollution and other areas. Key members of the consortium include Population Services International, CARE, Proctor & Gamble and the London School of Hygiene.

CCP will be working with World Vision on a new five-year HIV/AIDS project for youth in Kenya, Tanzania and Haiti that is funded by the President’s Emergency Plan for AIDS Relief. The $10-million Abstinence and Risk Avoidance for Youth (ARK) project will focus on HIV prevention through behavior change (primarily abstinence and faithfulness) for young people, while creating a supportive family and community environment.

In Haiti, CCP is a part of a three-year USAID-funded project with Management Sciences for Health that focuses on maternal health, child survival, and AIDS prevention and mitigation. In Nigeria, CCP and lead partner Pathfinder International won the Community Participation for Action in the Social Sector or COMPASS project. This five-year, $90-million program funded by USAID is designed to create social environments in which every Nigerian can become involved in advocating, learning, planning, and implementing initiatives and activities that improve health and education in their communities. 

In Jordan, CCP will play a critical role in helping lead partner CDM respond to a severe water shortage by focusing investments in water efficiency, recycling, and reuse. Finally, CCP will work with the School’s Department of Population and Family Health Sciences on a five-year project to improve the quality of family planning services domestically.

With representatives in more than 30 countries, Johns Hopkins’ CCP is a pioneer in the field of strategic, research-based communication programs for behavior change and health promotion that have helped transform the theory and practice of public health communication.

Media contact for the Center for Communication Programs: Kim Martin at 410-659-6140 or
Public Affairs media contacts for the Johns Hopkins Bloomberg School of Public Health: Tim Parsons or Kenna Lowe at 410-955-6878 or