Interpretations of HIV Campaign Messages in Tanzania and Botswana
Dar es Salaam, Tanzania
The purpose of this study is to examine how men and women understand and are influenced by public health constructs, such as sexual partner concurrency, sexual networks, and acute HIV infection currently being incorporated into mass media campaigns in sub-Saharan Africa.
This project is funded by Research to Prevention (R2P), a 5-year HIV prevention program funded by USAID. R2P (www.jhsph.edu/r2p) is led by the Johns Hopkins Center for Global Health and implemented by faculty throughout the University. It is managed by the Center for Communication Programs (CCP) in the Department of Health, Behavior and Society at the Johns Hopkins School of Public Health.
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- Gaborone, Botswana: 4 projects
- Dar es Salaam, Tanzania: 20 projects - selected city
- Iringa, Tanzania: 4 projects
- Caitlin Kennedy, Principal Investigator