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Risk Communication

This training will provide participants with practical applied knowledge and skills about how to communicate risk to stakeholders in both non-emergent and crisis contexts. 

After this training, participants will be able to:

  • Define risk communication and its dual relevance to public health practice activities in both routine and emergent settings;
  • Describe the practical importance of risk perception, trust determination, mental noise and negative dominance in communicating risk effectively to concerned stakeholders;
  • Recognize critical distinctions between effective and ineffective risk communication practices;
  • Apply risk communication principles to yield effective risk messaging efforts.

 

 

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