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July 9, 2012

Bloomberg School Launches New Website Design

The Johns Hopkins Bloomberg School of Public Health unveiled a new website design today—its first total redesign of the website in nearly 10 years. The focus of the new design puts greater emphasis on introducing the Bloomberg School to prospective students and improving user navigation.

“I’m very pleased with the look and feel of the new site. A strong web presence is essential for sharing our knowledge and research, which is part of our mission to improve health and save lives,” says Michael J. Klag, MD, MPH, dean of the Johns Hopkins Bloomberg School of Public Health.

The new website design was developed by Baltimore-based Door No. 2 under the direction of the Bloomberg School’s Office of Marketing and Communications, and an advisory committee comprising faculty and staff. Door No. 2 conducted a complete analysis of the School's website and met with focus groups. The findings were incorporated into the site’s new look and architecture.

In addition to placing greater emphasis on introducing the School to prospective students, the new homepage will also feature more content about departments, research and aspects of student life. Site navigation architecture was upgraded to help make pages easier to find and improve the user experience.

Full implementation of the redesign will continue over the next several months as pages are converted to the new layout.

You can learn more about the redesign process here.