Recruitment ads have been developed in both a horizontal and a vertical format and will be customized depending on department, the position, and necessary qualifications—but the overall structure and style of the Schoolís ad should be consistently maintained. The ads shown in this example have been designed for maximum flexibility and information. Certain areas have been established for specific information: the logo, department, center, or institute name, position, areas/topics of interest, explanatory information, and contact information.