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Course Catalog


Term: 3rd term
Credits: 4 credits
Contact: Benjamin Lozare
Academic Year: 2012 - 2013
Course Instructor:

Focuses on the step by step design, implementation, evaluation, and critique of communication programs designed to change behavior. Students create actual mini-campaigns and use the simulation SCOPE to develop these hypothetical campaigns in the U.S. Students present their final projects in the form of PowerPoint presentations.

Learning Objective(s):
Upon successfully completing this course, students will be able to:
Carry out a small scale communication campaign to promote a desirable health practice
Develop a large scale project including researching, designing, and developing materials, implementing, monitoring, and working with evaluators to measure the program's effectivness
Demonstrate competency by preparing and reporting on a complete campaign developed with SCOPE software

Methods of Assessment: Based on midterm, live talk participation, and final communication project/program presentation.
Location: Internet
Enrollment Minimum: 12
Enrollment Maximum: 40
Instructor Consent: No consent required

Introduction to Online Learning is required prior to participating in any of the School's Internet-based courses..

Auditors Allowed: No
Grading Restriction: Letter Grade or Pass/Fail
Special Comments: Course must be taken for letter grade, not audit.