410.653.01 CONTEMPORARY ISSUES IN HEALTH COMMUNICATION

Introduces the role of health communication in public health programs. Features health communication theory; the role of social marketing and mass media; management of communication programs; interpersonal communication; social networks and social change; and formative research and evaluation.

Upon completion of this course, students will: 1) Know at least a half-dozen researchers/faculty at Johns Hopkins who conduct research in Health Communication. 2) Be able to identify three or four different ways that contemporary Health Communication research is done. 3) Learn about current domestic and international programs that utilize different Health Communication theories and approaches to influence and improve health behaviors. 4) Be able to identify and critique important elements that affect the success of a Health Communication research and projects.